Digital Asset Management
Transform assets into relevant marketing collateral through a living and actionable repository.
Designed with the Marketer in Mind
At Saepio, we’ve refined the traditional Digital Asset Management system to build a solution designed specifically for distributed marketing organizations.
We’ve taken the ability to store all of your corporate marketing assets in a single repository and added the ability to tie these assets to Saepio’s collateral customization and marketing automation technologies – meaning that instead of having a static archive of outdated materials, marketers can reuse and repurpose content in a variety of ways without having to save multiple copies throughout the system. Plus, when an update is made on any asset in the repository, all other finished artwork utilizing that asset will be automatically updated to reflect the change. When considered in the context of something as complex as updating all sales and marketing materials to a new logo design, the value of this efficient versioning becomes evident.
Saepio’s marketing-centric approcach to Digital Asset Management results in increased efficiency, reduced duplication and repetition, and always current and compliant product information, specifications or regulatory content.
For an overview of the differences between a tradition DAM and a system designed to meet marketers' needs and how this approach can result in higher return on marketing investment (ROMI), download "Marketing Asset Management as an Alternative to Digital Asset Management."
Talk to Saepio : 877.468.7613
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Innovators Wanted: How Today's Top Marketers Achieve Success
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Frost & Sullivan Paper Outlines Why MAM + Collateral Customization is a 'Must-Have'
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