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Saepio Fast Implementation Delivers Quick ROMI

May 27, 2009

SAEPIO TECHNOLOGIES’ SUCCESS MODEL DELIVERS QUICK ROI AND FAST IMPLEMENTATION FOR COMPANIES DEPLOYING MARKETING ASSET MANAGEMENT TECHNOLOGY

Event-based Success Model has been refined through more than 200 implementations for many of the world’s most respected brands

KANSAS CITY, MO – (5/27/09) – Saepio Technologies is helping corporations and organizations with a rapid implementation and fast return on investment (ROI) of Marketing Asset Management Technology.

“In today’s business environment, we have to show results quickly,” said Eric Siley, vice president of client services for Saepio Technologies. “We don’t have a year to implement a system and show a positive ROI. Our clients need to start saving money and gaining efficiencies within one business quarter.”

Saepio Professional Services has refined its Success Model through more than 200 implementations of Saepio Marketing Asset Management technology, which is designed to drive cost out of advertising. The software enables corporate marketers to maintain full brand control while giving their distributed marketing force (e.g., branch offices, dealerships, franchises, agencies, and VARs) the ability to send the right message to the right person at the right time. The Saepio Success Model merges the rigor of sound IT project management with the creative collaboration that marketing professionals demand, allowing clients to begin achieving the benefits of a Marketing Asset Management system as quickly as possible. The event-based Success Model allows clients to focus on key build events and decisions in a compressed format so they always know the status of the implementation.

In most cases, Saepio can complete the implementation process in 30-45 days. For example, in April, Saepio launched a Fortune 50 client within 31 days of project kickoff. To complement the Success Model, a team of experienced graphic designers and artists teach clients and agencies how to use Saepio’s web-based tools during the implementation process. This ensures they are prepared to immediately use the system.

“No one can do a quality implementation and provide a brand-compliant and brand-extending Marketing Asset Management system more quickly and more thoroughly than Saepio,” said Siley. “The majority of our clients are choosing to keep Saepio Professional Services engaged over the long term – not because they “have to,” but because they see a substantial return on their investment by partnering with the company that actually designed the software.” More than 200 leading brands use Marketing Asset Management systems powered by Saepio. This includes every tenth company on the Interbrand Best Global Brands list; every seventh company in the Fortune 100 ranking; and one out of every six franchisors named to Franchise Times’ Top 200.