Saepio

Saepio PrintStore

The Saepio Print Store solution is the perfect resource for customer-focused print service providers who want to provide web-to-print functionality and e-commerce capabilities within a single, branded storefront environment.

Saepio PrintStore offers printers all of the features of Saepio Print plus the addition of Saepio Storefront's e-commerce capabilities. This simple-to-manage software suite offers a modular approach that enables:

Easy Web-to-Print Templating

Web-to-print technologies enable marketers at local retail or service outlets to create relevant versions of national ads, brochures, direct mail flyers, outdoor boards, newsletters, counter toppers and more from a library of templates and content, using only a Web browser. Rather than posting data to a form field to be inserted into a layout, the end user works within the actual artwork using a WYSIWYG interface. This visual approach results in a finished product that is exactly what the creator desires. In addition, new artwork is created each time the template is used, ensuring that assets are current.

Upon completion, print-ready files and payment are routed directly to the printer for fulfillment.

A Single Marketing and Printing Resource

The highly flexible and accessible Saepio Storefront is easy to navigate and makes the creation, printing and distribution of marketing materials a breeze for both the local marketer and the printer. The Saepio Storefront is a one-stop, highly configurable channel marketing resource for local marketing clients and a one-point entry system for printers.

To quickly and easily customize a document, users simply locate and open the provided template, version it to their specifications and place it in a shopping cart. Saepio Storefront’s extremely configurable back-end routing provides the ability to automatically route orders to a variety of fulfillment partners.

Saepio PrintStore was designed from the ground up as a graphics tool, not as a complicated programmer’s resource, meaning that production artists—not programmers—build templates and insert them into Storefront as easily as they operate common desktop publishing applications. Yet this technology that operates on both MAC and PC is robust with features that include auto image re-sizing, LiveCrop™, text entry rule sets, approval process routing and much more

Variable Data and Dynamic Page Scripting

Saepio PrintStore supports VDP and page scripting technology that can make virtually any VDP or dynamic printing objective possible. All clients have access to a Dynamic Scripting Library that contains basic script wizards along with additional wizards from Saepio and the user/developer community. Script authoring ability is available with the optional Saepio Extra developer kit.

E-Commerce and Back-End Fulfillment

Saepio’s e-commerce solution enables Saepio Storefront to function as an e-commerce center. From ad specialty items to direct mail lists and postage, print orders and more, order transactions can now take place with local marketers and other customers. Saepio PrintStore e-commerce is highly configurable with multiple-vendor routing, multi-tiered payment options and more, providing the back-end complexity that companies require. It is also fully compatible with all major transaction gateways to ensure secure and accurate transactions.

Marketing Resource Integration

The design of Saepio PrintStore enables integration of any number of additional local marketing resources. Saepio provides preferred vendor options including:

• Direct Mail List Building
• Personalized URLs
• Ad/Media Strategy and Placement
• E-Mail Creation and Distribution
• Generic Image Libraries

Typically, additional solutions from other vendors can also be integrated... including the payment of these services through PrintStore e-commerce and the automated routing of orders to fulfillment vendors.

Saepio Extras

Saepio Extras are optional components available to extend the functionality of the solution through seamless integration with PrintStore workflows. This includes:

• Skin Management

  Saepio PrintStore users have the ability to add additional user-group-driven skins while still keeping the same workflow and e-commerce configuration. For printers with multiple clients utilizing Saepio technology to create and order materials, this results in the ability to create a consumer-branded portal for each client.

• Foreign Languages

  Full support for all ISO Latin-1 character based languages is included with Saepio PrintStore, allowing production-ready files to be dynamically composed by end users. In addition, all other left-to-right or right-to-left reading languages for which a font library exists, including the Unicode character set, are supported with the optional foreign language Saepio Extra.