Saepio offers industry-leading Web-to-print solutions that enable print service providers to dramatically reduce costs while delivering new services that strengthen customer loyalty and boost recurring revenues.

LightsOut Digital Printing technology gives print service providers a profoundly powerful competitive advantage. This combination of Saepio’s intuitive Web-based marketing tool for end users with next-generation process automation technologies and JDF-enabled manufacturing equipment delivers a nearly “human-free” ordering and manufacturing process when used with Saepio’s template-based products.

The Challenge
Today, printers need to deliver new, advanced services—or risk losing market share to those vendors that do. One of the primary means for printers to achieve this level of innovation is through Web-to-print solutions. However, deploying these products for the first time can present significant financial, technological and logistical challenges to printers.

The Solution
Saepio’s solutions set the stage for successful Web-to-print deployments—offering a range of sophisticated capabilities, including:

• A powerful Web-to-print storefront with full e-commerce functionality
• Online versioning, collaborative review and proofing of documents
• Variable data printing (VDP), enabling marketers to dynamically tailor their print vehicles
• Dynamic page scripting for complex document authoring and assembly
• Integrated marketing services that, for example, allow a marketer to coordinate a direct mailer with a customized Web site landing page
• Enhanced, JDF-enabled LightsOut Digital Printing automation for nearly “human-free” workflow

Only Saepio’s solutions offer this array of features:

• Ease of use and administration: Saepio PrintStore was designed from the ground up as graphics tools, not as a complicated programmer’s resource. With Saepio, end users can create and edit templates and add them to their repository of digital assets as easily as they operate common desktop applications. Users work on-screen with artwork and templates that look exactly as they will when printed.

• Robust data management: Featuring extraordinary indexing and search capabilities, Saepio solutions allow organizations to catalog any digital asset in the most precise and effective manner. Users can search, browse, order, upload or download any image—or collection of images.

• Flexible deployment and management capabilities: Offering a range of deployment options and broad technology support, Saepio solutions can easily be adapted to an organization’s specific staffing and computing resources. Saepio products offer broad computing support—working with both PCs and Macs, for example. These products can be deployed as a delivered or co-located server option, or via an SaaS model. In addition, they can be managed in-house or they can be outsourced to Saepio or one of Saepio’s many value-added partners.

• Sophisticated permission controls: Saepio offers sophisticated management of user or group privileges and restrictions, a simple-to-navigate directory structure for logically organizing and identifying images and other digital assets, and an easily created and maintained directory structure that catalogs and labels all Saepio Print layouts by type, color or size for easy retrieval.

The Benefit
By harnessing Saepio’s leading Web-to-print solutions, print service providers can realize a host of benefits:

• Strengthen customer loyalty: Saepio enables printers to deliver a radically different level of service—one that saves customers time and money, and dramatically speeds project turnaround. Vendors that offer these benefits can significantly boost customer retention, foster a deeper partnership with customers, and increase the amount of revenue per customer.

• Increase annuity-based revenues: As opposed to a standard one-time print run of a point-of-sale piece, Saepio provides services such as online templates that customers and their local affiliates may tailor and use for an entire season’s promotional campaign. The end result is that printers boost annuity-based revenues and build a more stable, predictable revenue stream.

• Boost market share: Saepio’s Web-to-print services can dramatically increase a printer’s offerings, markets and sales—and with that comes a strengthened competitive position in the market place.

• Deliver new and enhanced services: The efficiencies provided by Saepio’s Web-to-print solutions enable a printer to take on historically low-margin print projects, such as business card printing, and deliver them profitably. Plus, Web-to-print solutions enable printers to function as full-service marketing agencies by offering services that go far beyond traditional print projects.

• Reduce costs: Saepio’s solutions feature LightsOut Digital Printing, the integration with JDF technologies that automates much of the manual effort involved in the print production process–in some cases even enabling completely “hands free” printing from proofing to delivery. By reducing the human intervention required for many pre-press and production processes, printers can enjoy dramatic improvements in efficiency, productivity and profitability.